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Archive for the ‘Industry News’

Pet Business Ideas

March 16, 2010 By: William Greenbaum Category: General Interest, Helpful Tips, Industry News

16 Great Pet Business Ideas

16 Great Pet Business Ideas

Here are 16 great Pet Business Ideas for anyone interested in getting into the industry. Their are good profits to be had and many niches that you can get into; and another interesting things is, at least from my experience, is that the up-front capital required to just open the door or hang up a sign is quite low compared to other businesses. Take for example a Pet Sitting Business or a Dog Walking Business. Marketing to build awareness would be the only major up-front cost. One woman I know makes over $100,000 a year in direct salary from her own dog walking business. Kinda beats most corporate jobs don’t you think? So think about the following ideas and feel free to contact us should you like more ideas, thoughts and opinions. We’d also be happy to review your business plan and give you feedback.

bill@allpetnaturals.com

  1. Doggy Day Care
  2. Pet Massage Therapy Business
  3. Pet Food or Treat Business
  4. Pet Products Distributor
  5. Pet Photography or Portraits
  6. Veterinarian  Pet Business
  7. Pet Counseling / Bereavement
  8. Pet Business Marketing
  9. Dog Walking Services
  10. Dog Grooming
  11. Pet Hotel / Overnight Boarding
  12. Pet Sitting
  13. Pet Finding Business
  14. Dog Training / Obedience School
  15. Pet Supply Store
  16. Mobile Dog Wash

Background on the Industry

In the United States, essentially the pet business is exploding and has done so right through the recession. According to the American Pet Products Association (APPA), in their comprehensive annual review, the industry churned up about $43.2 billion worth of sales last year on animals, food, supplies, veterinary care, grooming, boarding and pet sitting and the annual spend is poised to reach $47.7 billion in 2010 — a jump of about 5%.  North Americans are so willing to put their money where their hearts are and that’s directly into pets. Good luck and timing is every thing. For the pet business that means right now! As Nike says, “Just Do It!”

by William Greenbaum, aka love ya woof, Founder & President,  AllPetNaturals

Visit Our Store www.allpetnaturals.com

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Happiness is Pets / Happiness is Alternative Medicine

March 10, 2010 By: William Greenbaum Category: Animal Health, General Interest, Helpful Tips, Holistic Pet Treatments, Industry News

by William Greenbaum,  aka love ya woof!

Pets Add to Our Lives

Ferndale, WA: Pets play a vital  role in our lives. Whether its a dog that makes you feel great around the Christmas tree or a cat curled up beside your elderly aunt, pets provide comfort and help us emotionally smile and live a life that is hopefully stress free. Indeed, dogs,  cats and horses, turtles, hamsters and goldfish, pets teach us about caring for something smaller than ourselves and also teach us about love and kindness. I think they say everything about us as a person and our approach to daily life. In fact research shows that pets provide ‘life lessons’ about love and caring and they improve our physical and emotional well being.

Pet Health Questions & Health Concerns

Since we share so much in common with pets we also by default share their health concerns. We get worried when they suffer from separation anxiety, allergies, cushings disease, ear infections, skin disorders, etc.  I’d say we ‘humanize’ them, feeling their pain and almost feeling their suffering. The close relationship is often so big and so profound that when one of our pets gets very very sick and then passes we grieve as much as if we had lost a true family member.

When our pets get sick or we have a health concern typically the first thing we do is call the vet. After all they are trusted and trained. In more acute health challenges veterinarians (as we see in allopathic traditional human medicine) prescribe drugs and typically what these drugs do is suppress the symptoms and so begins a very interesting dance – in that as the symptoms begin to aggravate and become worse stronger drugs are prescribed more frequently. The drugs attack the health disorder with side effects and they seem to cure cure the disorder only to have the heath disorder return with increased discomfort when the drugs are stopped.

Enter the era of alternative therapy, which according to research firm Packaged Facts has seen double digit growth at up 1.15 billion over last year(1). Alternative ‘holistic’ pet medicine is growing in popularity because it is filling a gap that traditional veterinary vmedicine cannot meet;  and as costs of traditional veterinary drugs and vet visits climbs more pet owners are turning to alternative healing modalities to help their companion animals with not only treatment but with prevention too.

In our company we say you can think about alternative healing modalities and preventative care such as homeopathy and herbal remedies and Bach flower essences — which work very well but not instantly. What seems to bug people about alternative medicine is that it doesn’t work instantly, but we say nothing in nature does. Its us humans that invented the idea of instant cure so this is carried into allopathic traditional medicine everywhere. Natural medicine takes time sometimes as much as 90 days and often the pet or even the patient feels terrible whilst on the medications – as an aside this is nothing to fear it is called medically ’sign of progress’ – meaning you often feel worse whilst your body adapts to heal itself on the road to recovery.

Avoid Low Grade Garden Variety Commercial Pet Food

To  our way of thinking the first thing you have to think about to help your pet is to avoid commercial pet food meaning those with high fat content or excessive grains or chemicals. Even then many pet foods lack essential vitamins, minerals, amino acids and essential fatty acids vital for your pet’s health. On the market today there are stunning new natural health diet supplements such as Nordic Naturals or Udo’s  Choice that are chaulk full of the nutrients and vitamins required for a normal diet – essentially they put back in what the processing and manufacturing of pets food leaves out.

In addition, natural pet health care products help with joint pain recovery, motion sickness, nerve calming, muscle relaxants, digestive health, skin and fur health and eye drops for clarity, oral health, weight control and bladder i.e. urinary health. Also available are natural shampoos and insect repellents for our pet’s comfort and health. We even have available to us, natural aromatherapy products to control unwanted order and enhance our pet’s emotional well being.

Happiness is Pets

Bottom line, we are grateful for the lessons that our pets have taught and continue to teach us. We can actively demonstrate our appreciation, respect and responsibility for our animal friends, by attending to their physical and, yes, emotional health by providing our pets with natural pet health care products that keep them safe, healthy, vibrant, and active. Our efforts are beyond obligation. Our caring for our pets is motivated by our gratitude and love.

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1. The natural and healthy pet food market has more than doubled since 2005, currently
sitting at $1.5 billion. According to market research firm Packaged Facts, the market is
expecting to hit $2.6 billion by 2014.

All Pet Naturals Interviews Georgina Bradley from DogStars

February 15, 2010 By: William Greenbaum Category: General Interest, Helpful Tips, Industry News

All Pet Naturals Interviews Georgina Bradley from DogStars

by William Greenbaum, aka love ya woof!

Ferndale, WA. BILL: It is my pleasure to be here this morning with Georgina Bradley of  DogStars, which trains animals for roles in films such as 101 Dalmatians or television shows like Smallville. Welcome Georgina.

Billy the Cat in I Robot with Will Smith

'Billy' the Cat in I Robot starring Will Smith

GEORGINA: Good morning Bill.  Thank you for inviting me.

BILL: I wanted to begin by asking you what is DogStars and how did you get into the business of training animals for movies?

GEORGINA: I have been in the business now for about 25 years training dogs and animals for film, print work, TV, press and commercials; and we have an obedience school where we offer courses and teach owners how to train their pets. I got into this career in my teens because I started as an assistant in a veterinary clinic and someone came in looking for help on a film set. So I worked on that one job, and then kept in touch with all the contacts I made and shortly found myself working more and more in the film industry training animals for different movies. Six years ago we started DogStars.

Bill: What’s it like working on films and working with marquee Hollywood actors such as Will Smith or Glenn Close?

101 Dalmations

101 Dalmatians

GEORGINA: There are two things that come to mind. I would say the bigger the star the more normal they are and every actor I’ve worked with has been so easy and we do prep time with them and they love the animals. I guess the other thing is that they are all shorter than they appear on camera except for Will Smith. They are all great. They  have first class work ethics because they have so much pressure on them. They show up on set and are 100% professional.

BILL: What was it like working with Will Smith?

GEORGINA: He’s awesome. We worked with him on the 2004 film I Robot. In the scene that we did, Will Smith is sitting in a room and his cat rubs up against him and then he picks it up and makes a dash through a collapsing building with smoke and explosions going on around him. There was lots of prep time involved – about three months for a 45 second scene, and just to do the shoot took about three weeks. He’s so easy going and he is just, well normal, friendly with everyone — the crew, other actors and all the stunt people.

BILL: Incredible. In films, what’s the difference between working with dogs or cats?

GEORGINA: Dogs are easier. Cats have attitude because they are more sensitive so training takes much longer and you can only get about 12 behaviors. For dogs, you generally get 6 to 20 behaviors depending on the dog. It goes way beyond sit/stay. In films we’re usually training  our animal talent for more complex behaviors taking into account new camera angles or any last minute changes the director may throw at us, so it takes much longer to prepare; in fact often many months of work before we go on set.  Once we’re on location, the animals need plenty of rest before they shoot and so we bring equipment and set up a kennel — an animal camp like a Green Room — where they can relax for about 12 hours and then get their make-up done. When we did I Robot we had stunt doubles meaning we had six cats playing one cat. I remember we trained 2  – 3 solid behaviors with each cat for that scene. The animals also do rehearsals, the whole thing just as if they were human actors.

BILL: Tell us about 101 Dalmatians. How did that come about? And what was working with Glenn Close like?

GEORGINA: I’m actually British so I have a Passport which made working in the UK possible. But going back before this, we worked on a Disney film that was shot in Vancouver, British Columbia in 1994 called Homeward Bound, and when we finished the producers asked us if we wanted to bid on the Dalmatians project and go to London and of course we said yes! It was fantastic working with Glenn Close. She is a consummate professional. We were over in the UK for about a year working. on that film. Since then we have worked on Air Buddies, X-Files, Cats and Dogs Part 2, and Marmaduke and then on television shows like Smallville and The Chris Isaak Show.

BILL: Tell us more about DogStars.

GEORGINA: We not only do animal training for film and television  but we also have obedience classes, workshops and we offer courses on puppy socialization, acting classes for dogs and behavior modification. We also have courses leading up to an elite training instructor level. Finally, we have a talent agency where we rent out animals for print photography and other special events. Its fun and our clients really love the results.

Georgina Bradley of DogStars

Georgina Bradley of DogStars

For more information about DogStars, visit their website and blog CLICK HERE. For puppy training classes call Georgina at 604-878-STAR or by email info@dogstars.ca.

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New Reiki Practice for Animals Opens in Vancouver, BC

January 25, 2010 By: William Greenbaum Category: Holistic Pet Treatments, Industry News

Announcement – New Reiki Practice for Animals Opens in Vancouver, BC

(effective January 23, 2010)

VANCOUVER, BC: Taymarah K. McAwe has opened a private practice offering Reiki treatments in the Vancouver (Delta) community. Sessions are available for both animal and human clients.

Reiki Master Taymarah K. McAwe opens new Practice in Vancouver, BC

Reiki Master Taymarah K. McAwe opens new Practice in Vancouver, BC

Reiki is a gentle, non-invasive Japanese form of stress reduction and relaxation that promotes healing. It is an energetic healing that can yield powerful results. The word Reiki means “universal life-force” energy. This healing energy is channeled into the animal (or client) through the practitioner’s hands in order to ease pain, discomfort, stress and illness. This can be done as a hands-on treatment in person or at a distance. Reiki can be used with animals in a way that is comfortable to them so that they are in control of the session. Reiki works to ease the source of the illness and works for the highest good of the animal. In order to receive the full benefits of Reiki, it is suggested to follow a scheduled program of Reiki treatments. Reiki is wonderful to help with illnesses as well as a healing tool for prevention and health maintenance.

Reiki works in harmony with therapeutic methods such as homeopathy, aromatherapy, naturopathy, massage, acupuncture, nutritional therapy, reflexology, and chiropractic. The following examples are a few reasons why Reiki can be used for treatment; separation anxiety, stress (the transition to a new home environment), depression (the loss of a family member), behavioral difficulties, inflammation, poor circulation, pre-operative stress, complications from surgery, past and present trauma, injury, and for those whom are dying (and to their pet family or caregiver) to help promote a sense of peace.

Taymarah is a certified Reiki Master Practitioner & Teacher and a nurse. She is also  a graduate of the Dog Safe Canine First Aid and the Animal Communication workshop in Agoura Hills, California. To schedule an appointment with Taymarah, please telephone 604.590.5188 or send an email to taymarahk@angeluniverse.info.

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Simple Innovation Creates A Huge Hit

October 15, 2009 By: William Greenbaum Category: General Interest, Holistic Pet Treatments, Industry News, New Products, Videos

Introducing Walkeez Dog Harnesses — Innovative, Revolutionary Design

from

Releashme – The Simon Edwards Collection

WALKEEZ is a NEW revolutionary Dog Harness from the Simon Edwards Releashme Collection and so far this past month our top seller!

Comfortable, fleece-lined new Walkeez dog harnesses removes unpleasant pressure on the neck and throat of your dog thus reducing discomfort and adrenaline levels. Easy to fit. Fully adjustable and safe.

Your dog becomes more balanced because the leash is attached further down the dog’s body, making the dog’s center of gravity very different. Here’s a picture of Grayson, the Great Dane showing the perfect fit and the comfortable way Grayson has adapted to his new harness.

Fits All Size Breeds - Even Great Danes Here's Grayson

Fits All Size Breeds - Even Great Danes Here's Grayson

Fleece-Lined. Size 7 Available Now
Walkeez Dog Harness, Size 6, $45.87

herefore your dog’s body language is more natural and relaxed, allowing him/her to be calmer and more sociable around people and other dogs.

Prevents choking, eye and neck injuries. Provides freedom of movement of neck.

SIZES & PRICES CHART

SIZE 1 -15 – 18″ – Miniature Dachshund, Papillion ($29.97)
SIZE 2 -15 – 22″ – Pugs, Toy Poodles, small Whippets ($32.97)
SIZE 3 -17 – 24″  – Cocker Spaniels, Miniature Poodles ($35.97)
SIZE 4 -19 – 26″  – Collies, Staffordshire Terriers ($38.07)
SIZE 5 – 21 – 30″  – Medium Labs, Dalmatians ($39.87)
SIZE 6 – 24 – 35″ – German Sheppards, Rottweilers, Mastiffs ($45.87)
SIZE 7- 30 – 42″ – Great Danes ($46.47)

Available Colors –  Red, Black, Purple & Royal Blue

Ships by Canada Post – Flat Rate $10.00

More …

length .27″

Fitting Your Walkeez Harness

(see illustration)

Measure your dog around its ribcage, directly behind its front legs. Allow three fingers to be inserted below the harness for a comfortable fit.

How To Size Your Dog Harness
How To Size Your Dog Harness

The Walkeez Dog Harness is easy to fit. Two clips allow you to put the harness on your dog without having to lift the dog’s legs. In addition, there are elastic straps on the outside of the girth strap which prevent the adjustable sliders from moving once your dog has been fitted. All in all, the harness fits snug as a bug, its comfortable with wide pads that distribute weight over a large area which prevents chaffing.

Machine Washable at Low Temperature. Do not Tumble Dry.

More …

Innovative Design Based on Tellington Touch

Approved by veterinarians, and based on the principles of Tellington Touch (TTouch), Walkeez fleece-lined dog harnesses are handmade in England, and every part is top quality, even the girth strap.

They are comfortable and easy to fit. Your dog feels the security of a comforting wrap-around that gently massages and calms your pet fostering well-being and security.

Designed with Tellington Touch Principles
Designed with Tellington Touch Principles

The design also reduces possible damage to the optic nerve (from excessive leash pulling), since the nerve travels along the outside of the spinal column of a dog and is often ‘pinched’ by conventional collars. This is why Walkeez is so innovative, new and different!

More …

What is Tellington Touch (TTouch)

The Tellington Touch (TTouch)  is a specialized approach to the care and training of dogs, cats and horses. It was developed by internationally recognized animal expert, Linda Tellington-Jones, PhD (Hon) in the UK, to calm and sooth high-performance thoroughbred race horses. It is based on cooperation and respect and leads to a  more positive approach to training, improvements in performance and health, and common behavioral and physical problems.

It also helps establish a deeper rapport between humans and animals through increased understanding and more effective communication. Using a combination of specific touches, lifts, and movement exercises, TTouch helps to release tension and increase body awareness. This allows the animal to be handled without provoking typical fear responses. The animal can then more easily learn new and more appropriate behaviors.

Walkeez Available in 6 Sizes & 4 Colours

Walkeez Available in 6 Sizes & 4 Colours


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by All Pet Naturals – Always Healthy, Always Helpful. The Premier Online Store for safe, effective natural and organic holistic remedies for different dog health conditions. Visit our store allpetnaturals.com. Walkeez is the perfect pet accessory and gift this Christmas. Order your dog harness today!

 Order Today!

AVAILABLE COLORS:

releashmered

releashmeblack

releashmepurpleweb

releashmeroyalblue

Love on A Leash

October 09, 2009 By: William Greenbaum Category: General Interest, Industry News

by William Greenbaum, aka love ya woof!

VANCOUVER. What happens when you mix cocktails, an elegant French Bistro, perfect weather and literally dozens of attractive and happy pooches? You get Love on a Leash.

Love on A Leash Charity at the Barking Dog French Bistro Oct. 8, 2009

Love on A Leash Charity at the Barking Dog French Bistro Oct. 8, 2009

This fun filled charity bash took place last night on Cypress Street in Vancouver, BC and was one of the most talked about dogie events of the social season.

Love on a Leash is the brain child of special event party producer Tammy Priest, who just happens to own a dog grooming business called Love on a Leash and several dogs herself. Tammy and about 150 guests showed up and paid $30 a ticket to this swanky evening affair dressed to the nines with dogs of all breeds looking their finest as well. It was one howling affair and really well done.The cocktails, appetizers and doggie treats were all first-class and scrumptious.

Says, Priest, ” the party raised about $2,500 for the SAINTS charity (which stands for Senior Animals In Need Today Society) , and we`re already working on the plans again for next year. Several of this year`s sponsors including,  All Pet Naturals, have said they will  be taking an even larger role in the future and we couldn`t be more thrilled.

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ABOUT LOVE ON A LEASHTammy Hiking with her dogs

Love on a Leash was born out of my own frustrations, trying to secure excellent overnight and extended vacation care for my dog, Casey, a Bichon Frise. Going away on vacation became a nightmare when I was unable to find a trusting place to leave Casey anywhere in Vancouver.  I didn’t want to put her in a kennel and I was not comfortable having a daily service “check in on her periodically”.  That seemed to be all I could find or the rates were exorbitant – $80+ a day!

Love on A Leash Produced by Tammy Priest

Love on A Leash Produced by Tammy Priest

At Love on a Leash, we love animals and work on improving our skills in the areas of animal behavior, health, nutrition and training though classes & other educational means. We treat your dog like he or she is OUR dog.  They have daily play sessions with other dogs if they are social, they go for walks several times a day, they laze around the house wherever they are comfortable and if they sleep on the bed at home, they are welcome to sleep on the bed in our homes!

Love on a Leash offers:

  1. Bullet Free initial consultation

  2. Bullet Licensed, bonded and insured

  3. Bullet Always accepting new clients & pets

  4. Bullet Supporter of humane animal/adoption organizations

  5. Bullet Experience with care & handling of dogs (and many other animals)

  6. Bullet Expect an Adult professional caregiver for your pet

  7. Bullet Outstanding references and veterinarian recommended

  8. Bullet Available 24 hrs per day, on-call, with cell phone

  9. Bullet Many services (pet supplies, taxi, extended stays…)

  10. Bullet Certified in Pet First Aid

We do our best to love your dog like YOU love your dog. We love ALL dogs with their unique personalities, characteristics, and challenges!  Rest assured that while you are away your beloved dog is receiving plenty of TLC and will be happy & healthy when you arrive back home.

FOR MORE INFORMATION VISIT www.loveonaleash.ca

Britney Spears, Paris Hilton & the PeTA Look-A-Likes

September 18, 2009 By: William Greenbaum Category: General Interest, Industry News

by Kerry Noon, CFO All Pet Naturals - Inspired by Nature

After seeing some recent news reports that PeTA organized two Paris Hilton and Britney Spears look-a-likes to demonstrate outside pet stores in Los Angeles, in an effort to bring attention to the fact that when people purchase dogs from breeders, thousands of dogs in rescue shelters go without homes. I was inspired to find out more about PeTA and have another look at what PeTA has been up to of  late, and share what I find.

As with most people I was aware of the work PeTA did protesting the wearing of fur and factory farms, but was surprised to find that their mission statement includes concern for backyard dogs.

PeTA focuses its attention on the four areas in which the largest numbers of animals suffer the most intensely for the longest periods of time: on factory farms, in laboratories, in the clothing trade, and in the entertainment industry.”

Says  the PeTA websites’ mission statement.  “We also work on a variety of other issues, including the cruel killing of beavers, birds and other “pests,” and the abuse of backyard dogs.”

People for the Ethical Treatment of Animals (PeTA), is an organization of more than 2 million members and supporters, and is the largest not-for-profit animal rights organization in the world.  As I was scooting around their site and reading everything I could, I came upon two awesome blog articles, Companion Animals, Holistic and Humane Dog Care, written by Karen.

With such topics as “Don’t believe everything you hear from your vet” and “Old age aint for sissies,” Karen explores the importance of holistic treatment methods in dog care.

She says, “for the past 20+ years, I’ve found holistic methods to be gentler, less invasive, more natural, and more healing than conventional methods. These tend to work with the body in a way that nourishes and heals it, rather than simply masking or suppressing symptoms, which are bound to resurface in a different way. Of course, there is a place for conventional medicine, but many chronic and old-age health problems in pets lend themselves to holistic treatment.”

Karen also reminds us “To take charge of your dog’s health yourself. You, and not your vet, are your dog’s best advocate.” For anyone interested in the health of their best friend this is certainly advice and its all on the PeTA website which I found to be a wonderful and rich resource. To find out more about PeTA and to join the organization, visit www.peta.org.

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Virafungal Fighter & The Two Amigos

September 16, 2009 By: William Greenbaum Category: Holistic Pet Treatments, Industry News

Virafungal Fighter for Pets Now Available for $19.95

Virafungal Fighter for Pets Now Available for $19.95

I wanted to write about Virafungal Fighter and the two Amigos since we are having an amazing success with this product in our store. In fact as I write another two orders came in today, and from all places, Calgary, Alberta.

Virafungal Fighter is an all natural, organic anti-microbial support product — a very solid immune system booster  for your dog or cat, and for fighting infection. Its two key active ingredients (hence the Two Amigos) are grape seed extract and grapefruit seed extract and it is these special ingredients and their properties that give Virafungal Fighter its punch.

Grape seed extract is the best source of one of the most powerful bioflavonoids known as procyanidolic oligomers. Laboratory tests have found it to have natural anti-inflammatory, antihistamine and anti-mutagenic properties as well as the abilities to reduce allergic reactions and cholesterol levels. These phyto-chemicals exist in the skin of grapes, cherries and blueberries, but we find the greatest concentrations in grape seeds.

Our second Amigo is grapefruit seed extract which protects the body against bacterial and viral organisms as well as strains of fungus (including yeasts) and single cell and multi-celled parasites, without the dangers of standard antibiotics. While antibiotics have been proven effective, these antibiotics indiscriminately kill the pathogens as well as the normal flora in the bodycausing further illness.

Its is true that many products on the market contain these two amigos, but most of these are too bitter or too harsh to be used daily. The manufacturer of  Virafungal Fighter, Danielle L’Don, has not only forumlated a product with two of the most powerful natural sources of anti-inflammatory, antibiotic, antioxidant agents found in nature, but managed to make it palatable for pets.

Virafungal fighter isn’t overly bitter and with its flexibility of being applied as a topical or sub lingual (under the tongue) spray, taking advantage of grapefruit seed and grape seed extracts has never been so easy!

The human body has an innate ability to heal itself and even modern medicine is simply a means to further facilitate the body in this healing process as well as herbs or food.

Virafungal fighter is one such natural alternative. The formula is a unique and powerful broad-spectrum antimicrobial agent with the added power of the antioxidant benefits of potent bioflavonoid complexes, which our bodies can’t produce but are assimilated through food.

Here’s a handy Flea Fighter recipe

Put 12 drops of Orange essential oil in 1 bottle of Virafungal Fighter. Spray on coat of animal and brush in, 2-3 times daily until fleas are gone. Use 1-2 times per week as maintenance. For external use only, keep away from eyes. Shake bottle well before each use.

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reprinted with permission from Danielle L’Don Inc. August 12, 2009.

Healthy New Age Interviews William Greenbaum, Founder of All Pet Naturals

September 14, 2009 By: William Greenbaum Category: General Interest, Industry News

VANCOUVER, British Columbia, September 15, 2009

Healthy New Age: It’s my pleasure to be here today with Bill Greenbaum founder and president of allpetnaturals.com. Let’s start with your background and how you became interested holistic health for pets.

William Greenbaum

William Greenbaum

William Greenbaum: Thanks Kirk, let see. I have been in the health industry since 2005, and a pet owner all my life but they didn’t actually cross until March of this year; and how they did so was a bit of luck – opportunity crossing with preparation so to speak.

Long story short or short story long, I essentially, came up through the ranks starting in marketing and sales promotions where I had my own hip boutique agency; and after about ten years, I sold the firm and looked for another opportunity and boom, the universe answered and led me into health.

I was fortunate to be hired as Executive Director of the largest touring exhibition in the world. It’s very famous. Its called Dr. Gunter von Hagens’ BodyWorlds 2 – The Anatomical Exhibition of Real Human Bodies.

The Ponderer from BodyWorlds 2

The Ponderer BodyWorlds 2

I traveled to Chicago, Denver, Boston, Toronto, Cleveland — all over the U.S. with this fantastic exhibit and learned so much about our complex and fragile bodies, about disease, about anatomy, about our circulatory and nervous systems and the abuse we put our organs through. Not much holds us together only liquid, water and pipes. That’s it. Its weird and awesome at the same time. My experience with health was profound. I realized how gifted we are as human beings.

So when my contract was over, I became the President and CEO of a natural medicine company in Canada and the U.S. We were very successful. We manufactured and distributed 325 professional grade German homeopathic medicines to Naturopathic Doctors, and we got calls from vets and others in the pet world but we had nothing to offer them at the time.

One night I came home from the office, got knocked over by Leonardo my Italian Greyhound, nothing dramatic like hitting my head, but something occurred to me and I thought maybe I should venture out on my own to do this great pet medicine business.

Leonardo

Leonardo

So after a few more months I saw the potential and left to start my own company. We’re not manufacturing at the moment but likely next year we’ll start. However, we do carry the finest grade of natural products in North America for pets.

Healthy New Age: It seems that many people are only now becoming aware of the benefits of whole, healthy, organic food and supplements. Have you run into those who think it’s “over the top” to invest in natural health care for animals? For example, folks who think “it’s just an animal, so whatever food is cheapest is good enough.”

William Greenbaum: Yes I have but fewer and fewer people think like this. Times have changed. We ourselves think differently about the foods we eat and the wave is natural and organic so this translates to our pets.

It used to be that everyone bought low-end pet foods in grocery stores because convenience runs our lives. Now the big pet food manufacturers are up-grading their formulas which means they are responding to huge customer demand – and it is a good thing.

I was at the West End Dog Show in Vancouver recently and Purina was there with six different new high-end pet products – a big step for them. Everyone came to their booth.

Healthy New Age: Are you starting to see mainstream Veterinarians beginning to recommend alternative health products and treatment methods?

William Greenbaum: Yes this is huge. We are seeing this. The demand is coming from the public. More and more pet owners are looking at holistic healing modalities and alternative treatments. The America Holistic Veterinarians Association recently reported that out of 86,000 U.S. veterinarians, about 2,000 practice acupuncture and the number is rising. They also said about 300 vets take postdoctoral courses in acupuncture and its been like that since 2002. iStock_000002302749XSmall

What’s happening is what I call ‘trend  transfer.’ As we in our own lives get older and more concerned about our health we look elsewhere for more natural treatments and then we transfer this belief system to our pets, so its not surprising that popularity for acupuncture, massage, Chinese medicine, herbs and classical homeopathy are all rising.

Healthy New Age: I noticed on your web site a new dog harness that doesn’t restrain the neck area. Why is this important?

William Greenbaum: Its important for two reasons. Most people don’t realize that a dog’s optic nerve runs up the outside of the spine so any hard tug on the collar or a jerk sideways pinches the nerve leading eventually to eye damage.

Walkees Dog Harness. Free Gift with Purchase. Get Yours Today!

Walkeez Dog Harness. Free Gift with Purchase. Get Yours Today!

Also, a conventional collar actually creates anxiety in an animal. When your dog pulls away its doing so to escape pain. Its counter intuitive I know and it seems weird but it is true. With our new harness, called Walkeez, the lead ring attaches down the back which changes the center of gravity so that the animal becomes more balanced and the dog’s body language is more natural.

Every so often, a simple innovation comes along and I like things like this — simple clever ideas that work. A friend from Vancouver, B.C., Simon Edwards, decided the dog collar needed a fresh look so he reinvented it in a very smart way, and he called his new design Walkeez.

The Walkeez harness is choke-free. It does not restrain the neck at all because it attaches behind the head further back. The harness then incorporates Tellington Touch. This is interesting and beneficial.

Briefly, Tellington Touch (TTouch) was developed by international animal expert Linda Tellington-Jones, PhD (Hons) to calm high performance racehorses in the U.K. The idea was to wrap the horse in a sort of X-pattern around the body, akin to a baby blanket, covering key touch points and this comforting wrap she noticed removed anxiety, and so the methodology was extensively researched and extended to other animals.

Walkeez uses this wrap style holding the animal securely calming the dog. The pet then is more natural allowing him/her to be more sociable around people and other dogs. The animal can then learn more appropriate behaviors.

Prices start at $49.95 USD for the smallest size that fits a Dachshund to $74.95 for the larger breeds such as German Sheppard’s and Mastiffs. Available in Red, black, Purple and Royal Blue. Shipping fees are a Flat Rate. We only charge $10.00 anywhere in North America, and that’s because we send everything by Postal Envelope. The Walkeez Harness fits great inside the envelope. If people are interested in buying one they should checkout our website so they can figure out the correct harness size. Its a very easy measurement to do.

Healthy New Age: How do Omega-3 oil products benefits pets?

William Greenbaum: By making up in vitamins and nutrients what ordinary pet foods fail to deliver. In most cases when manufacturers pump out pet food many key vitamins and nutrients are destroyed in the refining process. It is the same as our human food. Processed foods that we eat are convenient and fast but there is a price to pay. Many key vitamins are missing.  People are simply useless at replacing mother nature.

Omega-3 oils (usually derived from fish) are loaded with EFA’s or essential fatty acids. About 8,000 studies show that Omega-3 oils strengthen the heart, support the body’s natural anti-inflammatory response and nourish the bones and joints.

We should remember that for centuries, dogs and cats were wild and their diets consisted of natural foods that were actually quite rich in Omega-3 fatty acids typically derived from fish, algae, and plants. The two key acids that pets need are EPA and DHA and they are excellent at supporting healthy skin, coat, joints, brain, heart, and eyes, as well as energy levels.

Some pet diets may include Omega-3 fatty acids. However, very few include satisfactory amounts of the most important Omega-3 fatty acids, EPA and DHA.

We carry an exceptional line of Omega-3 oils from Nordic Naturals. The Nordic Naturals Omega-3 Pet line comes in two sizes 90 or 180 caps, and it is freshest and purest Omega-3 Oil on the market bar none.

Award-Winning Purity

Award-Winning Purity from Nordic Naturals

Its new for the company to go into pets, people don’t really know about it yet, however, in the natural products industry for humans, Nordic is the market leader – a kind of Rolls Royce of Omega-3 oils. Harvard, Columbia and Georgetown Universities have all chosen Nordic Naturals for clinical studies.

Nordic’s Omega-3 oil contain very high bio-available levels of vitamins A and D. Vitamin A supports: vision, growth, immune function, fetal development. Vitamin D supports skeletal structure, maintenance of mineral status, muscle contraction, nerve conduction, cell signaling, and phosphorous balance.

Healthy New Age: Are there any immune system boosting supplements yet available for pets?

William Greenbaum: Yes. AllPetNaturals carries three top brands, lots of choice:

  • Udo’s Choice Pet Essentials for dogs and cats
  • Nordic Naturals Cod Liver Oil
  • Nordic Naturals Omega-3 Oils
  • Animal Essentials’ Plant Enzymes and Probiotics
  • Animal Essentials Omega-3 Plus Oil for Pets.
  • Animal Essentials Fish Oil Plus

These products are the premier ones on the market because of their quality and effectiveness when used to supplement a pet diet and are excellent immune boosters. They are manufactured under the highest quality standards and that’s something I want to talk a little about.

These days coming onto the market are products quickly formulated with a label thrown on the bottle then touted as effective and something pets love. I’d like to ask your readers to be a tad wary because of quality surrounding the method of manufacture.

At our online store allpetnaturals.com we only work with products that are created using GMP which stands for Good Manufacturing Practice. It’s a little misleading because it seems shallow in that everyone will say they have a good manufacturing policy. So what’s the big deal?

GMP is a very strict manufacturing process whereby every step in the creation of a product from formulation to bottling or encapsulation is checked by an independent 3rd party, such as the FDA in the U.S. or by Health Canada in Canada. It’s very stringent and expensive. So only top players in the business can afford to do this and adhere to this comprehensive regime. I know because I was President of one such manufacturing company and we gladly went through many hoops to ensure quality.

The bottom line is that exceptional immune supporting supplements are on the market today, We’ve got six lines of the best and they are all proven performers in supplying essential vitamins and minerals at the molecular level to support the immune systems of your pets.

Healthy New Age: I personally eat and receive a lot of benefit from green superfoods that include various forms of algae, grasses, herbs, vegetables, etc. Are there similar products for pets?

Yes. There are many on the market. AllPetNaturals has one in particular that stands out. Its called Organic Green Alternative for Pets. One of America’s leading animal herbalists, Gregory Tilford, has formulated it for us.

This supplement offers a synergistic blend of nutritive herbs and spirulina in an easy-to-feed formula designed to compliment the natural diets of dogs and cats. $24.95 for 300 grams.

When added to your pet’s homemade or premium natural pet food, this formula provides added measures of systematic support in a food-like form that the body can freely digest and utilize.

Unlike high-potency vitamin supplements that may provide more nutrients than can be used, Organic Green Alternative will not place an undo burden upon the liver, kidneys and digestive system. Vets have found that senior animals do very well on this product.

RECOMMENDED FEEDING

For dogs – 1 teaspoon per 20 lbs. For cats – feed 1/2 teaspoon.

INGREDIENTS

Organic Flax Seed Meal, Organic Burdock Root, Organic Nettle Leaf, Organic Spirulina, Organic Pumpkin Seed, Organic Garlic.

Healthy New Age: Before we conclude today’s interview, is there anything else you would like to share?

William Greenbaum: Yes. The Chinese have a great expression. “If you love what you do, you’ll never work a day in your life!”  This is very true for me.

The natural medicine business for pets is poised for huge growth. It’s about fifteen years behind the natural products industry, and so it is an exciting time and place to be in business.

I think our company can do a lot of good. We can educate and bring to the public new ways of looking at therapy, and we can safely and effectively support and help the holistic health and happiness of companion animals.

I also want to say there is definitely a place for traditional veterinary medicine. I must emphasize this. There are many things veterinary medicine does much better like handle serious infections with antibiotics, cancer and emergency problems. I believe natural and alternative medicine should complement each other. They should go hand in hand and I am relieved to see the profession is opening up to new ideas such as acupuncture, Tellington Touch massage therapy, homeopathics even aquatic movement therapy. Namaste, in health,

William Greenbaum

BIO

William Greenbaum (aka love ya woof!) hails from Ferndale, WA and Vancouver, BC. He is an avid outdoor sports guy, entrepreneur, writer, musician, theater producer, poet and competitive tiathlete. He is also a life-long lover of the arts and serves on the board of Ballet British Columbia.

William is the Founder and President of All Pet Naturals — a natural health company dedicated to providing pet owners with the finest holistic lines of all natural homeopathic and herbal medicines on the market today.

CONTACT INFORMATION

For more information visit allpetnaturals.com or email him directly at bill@allpetnaturals.com or by cell phone at 778.238.7410.


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For Immediate Release – AllPetNaturals Wins Online Rights to Virafungal Fighter – the first all natural organic Anti-Microbial support for pets.

August 14, 2009 By: William Greenbaum Category: Animal Health, Holistic Pet Treatments, Industry News

Ferndale, Washington, August 15, 2009. All Pet Naturals, the premier online web store for natural pet care remedies, products and supplies has won the exclusive online sales and distribution rights for Virafungal Fighterthe first all natural, organic anti-microbial support for cats, dogs and horses.pvff1

Virafungal Fighter  is a safe, organic anti-microbial that has had amazing sales success in health foods stores throughout California, and is now moving full steam into the  pet market.

William Greenbaum, president of All Pet Naturals‘ parent company Brilliant Health said, “we are thrilled and excited to be representing this amazing product online exclusively through our Webstore – www.allpetnaturals.com; which from the research and evidence we’ve read and studied, and testimonials from consumers that have used the product, Virafungal Fighter has proven to be a unique performer and we are pleased to be introducing it. The natural care companion animal market is growing and certainly we are all ready for an organic, effective pet anti-microbial.”

Virafungal Fighter has Grape Seed Extract and Grapefruit Seed Extracts, which contain bioflavoid complexes that are 20 times more potent than vitamin C and 50 times more potent than vitamin E as an antioxident. It has also been found to be anti-inflamatory, antiallergic, antihistamine, anticholesterol and antimutagenic. Virafungal fighter also provides powerful protection against 800 bacterial and viral organisms as well as 100 strains of fungus and a large number of single cell and multi-celled parasites.

The advantage of using organic natural Virafungal Fighter instead of prescription antibiotics is that ViraFungal Fighter doesn’t upset the natural balance of good bacteria in the intestines.

The product comes in a 2 oz spray bottle and normally sells for $22.95, but is on sale right now on the webstore at www.allpetnaturals.com for an introductory offer of only $19.95. Uses for Virafungal Fighter include -

  • Skin problems caused by bacteria, even basic cuts and wounds.
  • Helps fight tooth decay and gum disease, prevents free-radical damage to the lens and retina of the eye, and even treats glaucoma by protecting collagen structures in the eye.
  • Helps relieve asthma and emphysema.
  • Daily use helps to support brain function.

The ingredients in Virafungal Fighter are the most potent, antioxidant free radical deactivators ever discovered. They fight inflamation by binding to connective tissue of joints, preventing swelling, helping heal damaged tissue, and lessening pain.

Virafungal Fighter is manufactured in Irvine California by Danielle L’Don Natural Skin Care, Inc. All Pet Naturals is proud to represent this unique and exciting new product.

For more information: William Greenbaum\All Pet Naturals.com\ 778.238.7410 or via email at bill@allpetnaturals.com.